Choosing an LED Digital Display Sign

LED digital displays, otherwise known as digital marquees or message centers, have become increasingly popular as a way of communicating updated messages to your customers. LED digital display signs are some of the most effective and most expensive options so you should know what to look for when making your decisions.

Generally, most sign companies do not manufacture their own digital displays. Instead, they often partner with one or two trusted digital display suppliers. When I mention this to our customers, they often ask me if can they purchase the digital board directly from the manufacturer and avoid the middleman, We take the time to explain that digital display manufacturers are focused on building the best digital display possible and don’t have the capabilities or expertise needed to work with the local city and to install the digital board correctly.

1. How Long Has The Company Been Manufacturing Digital Signs?

A reliable digital sign manufacturer should have deep expertise. Bootz & Duke has served Arizona’s business signage needs since 1964. Our decades of manufacturing and installation experience makes a difference in the quality, safety, efficiency, and long-term performance of each commercial sign project we complete.

A deeply experienced sign partner team can recognize:

• Structural concerns with an existing sign cabinet or pole
• Electrical capacity limitations
• Wind-load concerns
• Visibility problems caused by landscaping or traffic patterns
• Access issues for cranes or equipment
• Municipal inspection concerns

2. Where Are The Digital Display Products Manufactured?

Many digital products are manufactured overseas and are often less expensive than those made in the United States. Bootz & Duke has been selling digital displays in Arizona for over 25 years and we have found that products manufactured overseas are very difficult to service.

No matter how good the digital display is, something will go out and the display will require service. Your digital display supplier should offer a 5-year parts warranty and the ability to service your display for several years after that.

3. Can I See a Demo?

You will want your sign company to bring a digital board to your site so you can actually see the product before purchasing it. This is the best way to see the difference in quality and the visual impact the display can create.

Photos, brochures, and online videos rarely show how a display actually performs in real-world conditions. A live demonstration gives business owners a clearer understanding of brightness, image quality, readability, software usability, and overall construction quality.

4. Where Can I See The Digital Displays You Have Installed?

It says a lot about a company when you can see their completed digital display projects still performing well several years after installation. Depending on the type of business you own, ask to see installed displays relevant to you.

Your Bootz & Duke sales rep can show you our digital installations at:

• Retail centers
• Churches
• Schools
• Fuel centers
• Municipal buildings
• Restaurants
• Healthcare facilities
• Other industries

Bootz & Duke Sign Company has helped businesses across Arizona implement digital display signage solutions for decades, with hundreds of successful installations completed across a wide range of industries and applications. From monument signs and pylon signs to completely customized signs, our team understands LED display technology as well as the full process of design, permitting, and installation. Our family business is committed to providing you with the long-term support you deserve..

If you are considering a digital display sign for your business, we can help you evaluate the right solution for your location, visibility goals, budget, and operational needs. Contact us to learn more about digital display signage and how it can help increase visibility, improve communication, and strengthen your brand presence.